Price Comparison is Costing you Yesses
and Eroding Your Confidence.

When clients compare prices, there’s nothing wrong with you or your price. They just need someone who can confidently guide the moment.  

 

The VALUE Path to Yes™ 
gives you a calm, structured way to lead the conversation and bring the focus back to value.

Stop freezing. Stop defending. Learn exactly how to guide the moment with the right words and a steady, grounded presence your clients can feel.

You’ll hear Yes more often — without chasing, discounting, or second-guessing yourself.

 

Get the On-Demand Training Here

Does this sound familiar?    

You’re in a client’s home, showing them something they clearly love…
and then you hear it:

“We’re comparing prices.”
“We’re getting a few more quotes.”
“We’ll think about it.”

Your stomach drops.
Your confidence wobbles.
And before you even realize it, you’re explaining, defending, or scrambling to justify your number.

Not because you don’t know your value — but because you’re missing a simple, steady way to express it when it matters most.

It’s exhausting.
And honestly?
You’re not imagining it — today’s clients are more cautious, more overwhelmed, and more price-conscious than ever before.

Clients don't compare because of your price.

(Let that sink in.)
They compare because they’re unsure:

  • Unsure who to trust.

  • Unsure what matters most.

  • Unsure how to make the right decision.

Price becomes the easiest place to hang all that uncertainty.
Once you understand that, the whole conversation changes.

THERE IS A WAY TO GUIDE THAT MOMENT

Without presure, panic, or overexplaining

  • You don't have to defend your price.
  • You don't have to scramble.
  • You don't have to get pulled into a comparison you can't win.

You just need a simple, steady, repeatable way to bring the conversation back to value.

 

That's exactly what The VALUE Path to Yes™ gives you.

A clear, modern conversation framework you can use the moment price comes up —
so you stay grounded, your client feels understood,
and the whole appointment shifts back into connection, clarity, and forward motion.

 

Get The VALUE Path Course Today

Here's what the V.A.L.U.E.™

Path looks like at a glance:

 

  • V — Verify their thought process.

  • A — Acknowledge the reality.

  • L — Level the conversation with context.

  • U — Uncover what really matters.

  • E — Engage in a value-based next step.

 

This is the framework you'll use the moment price comes up. 

 

It's the 5-step path you'll learn inside the training.

 

You don't need salesy scripts.  You just need a structure that brings clients back into clarity.

EVERYTHING GETS EASIER

when you know how to guide the price moment.

  • Your consultations feel lighter.
  • The conversations flow more naturally.
  • You stop carrying the weight of every "maybe" and "let me think about it."
  • Clients feel at ease talking to you — and you feel at ease leading them.
  • You hear Yes more often because the decision finally makes sense to the client. Not because you sold harder... but because the conversation stayed clear, connected, and human.

And you walk out of appointments feeling steady, capable, and proud of how you led the moment.

 

This is what modern sales feels like
when price stops being the problem
and becomes a doorway back to VALUE.

 

WHATS INSIDE

The VALUE Path to Yes™
On-Demand Training is:

 

Everything you need to feel steady, clear, and confident in the price moment — right at your fingertips.

Video Poster Image

You'll get instant access to:

01

A 90-Minute On-Demand Training

A modern, practical walkthrough of exactly what to do (and what not to do) when clients compare price — 6 bite-sized lessons taught in a calm, conversational way you can apply immediately.

02

The Confidence Edition Workbook

A guided workbook that helps you turn the VALUE Path into your own language.
Includes reflection prompts, real examples, and simple exercises you can complete in minutes.

03

AI-Assisted VALUE Builder Prompts

Copy/paste AI prompts that help you quickly refine your value statements, “next step” language, and personalized client explanations — without overthinking or wordsmithing.

04

The VALUE Path Snapshot

A simple, at-a-glance framework you can rely on the moment price comes up — no scripts, no pressure, no scrambling.

05

Real Language Examples

Practical phrasing you can adapt to your voice — not scripts to memorize, but prompts you can lean on when the conversation gets tricky.

06

Lifetime Access

Rewatch anytime, especially before high-stakes appointments.
Your confidence grows every time you revisit the framework.

07

The only VALUE method built for high-trust, in-home design appointments.

Short, clear, and grounded in real home-appointment experience.
This isn’t theory — it’s what works in homes, with real clients, in real price conversations.

 

This Course Is For You if you want to sell in a way that feels:

  • Modern
  • Calm
  • Rational
  • Ethical
  • Human-to-Human
  • Aligned with the way you actually want to work

This is the path that lets you lead with confidence without lowering your price, chasing clients, or becoming someone you’re not.

YES! I WANT THIS
NICE TO MEET YOU

I'm Kathy Pace

 

I’ve spent years helping window treatment and design professionals navigate the real conversations that happen in clients’ homes — especially the ones that feel awkward or high-stakes, like when someone says, “We’re getting other quotes.”

Through my articles in VISION Magazine and my signature sales training programs, I’m helping design pros move beyond the outdated sales techniques many of us absorbed without realizing it — the ones built for a different generation, a different market, and a very different buyer.

Clients sometimes feel pressure simply because old sales culture lingers in subtle, unintended ways. This training offers a fresh, modern approach built for high-trust, in-home design conversations.

My work is built on real-world experience — thousands of home appointments, leading large design sales teams, and a half-billion-dollar track record — but more than anything, it’s built on the belief that you shouldn’t have to choose between being yourself and being successful in sales.

This training will help you know what to say, in your own voice, so the moment price comes up, you guide it with calm confidence — and more clients say Yes for the right reasons.

I’d love to teach you how to shift the conversation from price to value.
It’s time to hear more Yes.

 

“The VALUE Path helped me understand why clients compare price. That one insight changed everything — I finally felt calm instead of panicked.”

Evan S - Window Treatment Pro

"I used to freeze when clients mentioned other proposals.  With the VALUE steps in my head, I stayed grounded guiding the conversation.  It felt natural. The client said yes!"

Jasmine T - Designer

"I like that the VALUE Path isn't a salesy script.  I personalized the phrasing, and now talking about price feels like me.  I feel steady, clear, and confident."

Mia R - Remodeler

YOU'VE LEARNED FROM KATHY HERE:

Are you ready to feel steady and confident when clients compare prices?

 

You don't need a different price.
You need a better conversation.

The VALUE Path to Yes™ gives you the words, the structure, and the calm presence to guide the moment clients hesitate — so you hear Yes more often without chasing, discounting, or second-guessing your value.

Learn The VALUE Path Today

Only $199

Price comparison is costing you thousands. That ends today.

Instant access.  Zero pressure.
Transform how you handle the hardest moment in sales. 

GET THE ON-DEMAND COURSE NOW

The way clients make decisions has changed.


Without a shift in your sales approach, price will keep running the show.

 

When you know how to guide the money moment with clarity and calm, your appointments get easier, your confidence grows, and more clients say Yes for the right reasons.

You don’t need a louder pitch,
or a lower price.
You don’t need pressure.
You need a modern, human-to-human way to lead the conversation so you stop missing sales that should be yours.

I’d love to teach you the path.

 

Get the On-Demand Training Today